Inside the Betting Ring with Anthony Jupp | Betting 360 Podcast

May 14, 2026

What's really happening on the front lines of Australian betting right now? 

Betit bookie Anthony Jupp is our special guest on the Betting 360 Podcast for a no-holds-barred look at the current state of the game. 

Fresh off the Warrnambool and Wagga carnivals, the veteran bookie discusses:

• why punters have to lose at least 7% on turnover to be viable for bookies
• how offshore bookies are a bigger threat than incoming ad restrictions
• the role of AI in building custom bets and cleaner form data
• the shifting demographics of modern punters
• how most race clubs are effectively event companies
• his suggestions to fix a bloated racing calendar

Tune in for the inside word from someone with decades of experience as a bookie and punter. 

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Think. Is this a bet you really want to have?
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